Black Friday - Satan's subtle deception attempting to turn Christmas into a Human birthday party on steroids.
BRITE Friday - Join the wise men on their walk to acknowledge, celebrate, and worship the new born king- Jesus.
BRITE Friday is the LUKE2Project’s biggest event to call attention to the true meaning of Christmas with the goal to encourage as many people as possible to wear LUKE2 Gear on BRITE Friday in order to help spark conversations with others while promoting the true reason for the season.
It’s all about planting seeds to spark conversations…
By participating in the LUKE2Project, you are guaranteed to start Christ-centered conversations. These conversations open doors for the Holy Spirit.
BRITE Friday always takes place annually the day after Thanksgiving.
Participating in the LUKE2Project is super simple. The goal is to gather as many people as possible wearing LUKE2 Gear (apparel) on BRITE Friday, the day after Thanksgiving, at the most popular public square closest to their church i.e. a shopping mall. Hopefully, by wearing Gear (tee-shirt, long sleeve tee or sweatshirt), it will help spark conversations with people while promoting the true reason for the season
Participating churches with or without schools can place bulk orders for LUKE2 Gear by early October for staff and church members. Begin by emailing our RPLV account executive Jennifer Dillon to place your order at email@example.com.
Black Friday is celebrated the day after Thanksgiving and, for many, this tends to be the unofficial start to the Christmas shopping season. Black Friday offers an opportunity to buy gifts for family and friends or to obtain goods and services for ourselves. But in our shopping, we should be careful that we are not being drawn into false worship, convinced to buy things because unconsciously we think these things will provide the redemption that Christ alone can provide.
Christmas truly is one of the most wonderful times of the year. For many, there are warm parties, cozy homes, fond traditions to celebrate, and gifts to be shared. It’s a joyous time of celebration. However, sometimes we get lost in the season and forget the true reason for celebration. The "reason for the season" is supposed to be Jesus, not gifts, not parties, and not watching "the big game." Of course, having celebrations, attending parties, and watching the big game are not wrong. It's just that the meaning of Christmas is supposed to be the recognition and appreciation of the birth of the one who loves us and died in our place.
This is such a great time of the year. Everyone is pulling out their Christmas decorations, are stuffed full of turkey, and are getting excited about all the holiday events to come. Black Friday might seem like a harmless holiday to kick off the Christmas-buying season, but its undertones are against what God wants for us. The Christ of Christmas puts to death the greed and consumerism that so easily entangles us this time of year. Black Friday shopping doesn’t have to be all about greed and consumerism. It doesn’t have to be about excessive spending and fights with people over the last flat screen television. It can be a time for Christians to live differently than the world around them—to be in the world and not of it. And on a day that is so often overshadowed by the sins that so easily entangle all of us, that could be good news this holiday season.
On Black Friday, we should continue our Thanksgiving in the sense of truly giving thanks to God for the possessions we already have, not to mention the families, relationships, and all of the other blessings we continually enjoy in our lives. The commencement of the Christmas shopping season overshadows the commencement of a far quieter season.